Bulk SMS marketing is the option of sending marketing messages to a large audience. The number of SMS deliver are many in numbers, and therefore, the cost decreases due to economy of scale. However, to make it successful it is very much important that the service provider offers robust network and reliable systems.
As far as the benefits of bulk messaging are concerned, they are many.
As compared to other marketing methods, it has the highest opening rate. Experts say that 90 percent of the messages are read within two minutes and almost100 percent are read within 10 minutes. The figures are indeed impressive.
If you compare the conversion rate of SMS with other methods, then it is the highest. Hence, it is profitable to your business.
The per message cost of bulk SMS is the lowest. Due to its budget-friendliness, it brings value for money to all.
Bulk SMS marketing is effortless. You need to tell the requirements to the service provider. Rest everything is managed by it.
SMS can be accessed and read by every customer; literate or illiterate, rural or urban, young or elderly.
All these good qualities make bulk SMS an ideal solution for all.
How Does It Bring Profits?
Bulk SMS is highly useful when you want to promote the product, brand or services to your customers. It can be used to engage the customers and communicate the offers and deals. Experts say that bulk SMS can be a revenue-generating tool because of these unique reasons.
It Reaches The Customer Quickly
The time lag between you send a communication to the customer and he receives is the least. Your customers know instantly about what you offer to them. They can immediately avail the offer if it looks lucrative to them.
Thus, you get quick results.
It Has A Wide Appeal
Can you imagine someone who is not using a mobile phone today? It is impossible. Bulk SMS has a wide reach and it is the reason you get immediate results.
You Can Personalize It
It is possible to configure personalized offers and communicate to the right audience. The high degree of personalization guarantees business. Also, it saves cost as you can offer benefits to the user based on his buying behavior and not in generic manner. Give a buzz to the best service provider today and reap big benefits.