Low-Cost Bulk SMS - Is It Really Worth It

  1/25/2018 4:12:00 PM

Low-Cost Bulk SMS - Is It Really Worth It


Business promotion is the pivotal tool in the marketing strategy of every company.

If you are in the trading business, it is mandatory to keep the channel partners informed about the latest promotions and schemes.

Since it is a recurring requirement, you are in a constant search of smart and economical methods.

Thanks to the advancement in the technology, there is an excellent tool available in the form of Bulk SMS.

Now you can spread awareness of your promotional scheme or discount offers to thousands of people spread across different geographies almost instantly.

Low-cost Bulk SMS fulfills the promotional needs reliably and instantly.


Why Do Traders Prefer Bulk Low-Cost SMS Providers?

As mentioned earlier, convenience and reliability are the two prominent reasons. However, a many other reasons are also there that make it a preferred service. 

“You get what you pay for”, well, the cliché holds true even today, but there are always exceptions to a rule. Low-cost Bulk SMS offers excellent business benefits at affordable rates.

So many benefits can be achieved when you hire a bulk SMS provider. Let’s understand a few of them.


Efficient products and services

Low-cost service providers may not offer a rich variety of features and functions with their mobile messaging infrastructure.

However, they are good enough for small and medium class customers.


Reliability of coverage

Bulk SMS companies can send SMS anywhere in the world as coverage is not a concern for sending messages. If their basic route is not available, they send the message by other alternate routes.

Nowadays, all service providers offer network quality that is almost at par. Hence, the problems of delayed messages or missed messages are not there.

Good service providers ensure that not a single message gets missed. If direct routing is not available, then they use delivery chain.  Low-cost providers can’t afford it. However, their miss ratio is also in acceptable limits normally.

Hence, it doesn’t become a hindrance.


Low-cost Bulk SMS providers don’t give 100% service guarantee

Business is important for bulk SMS providers. However, they do not give 100% service guarantee. Their services always come with a disclaimer.

It depends on the customers whether they agree to the terms and conditions or not.


Do not offer flexible payment methods like best service providers

Modern service providers offer multiple payment methods to their subscribers. When you sign-up a contract with the operator, you can pick the package as per your need.

Payment can be done one-time or a periodic basis. Also, it may be based on the minimum number of messages or lump-sum.

However, bulk SMS service providers charge a consolidated amount.

Pick a service provider that carries good reputation in the market.  You want reasonably reliable services. Hence, check the credentials before hiring.

Is it the most reliable service provider? Does it serve a large customer base? Is it acclaimed by clients?

Hire the bulk services if you are agree with the terms and conditions. Reaching a large customer base is possible by using bulk SMS service

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