SMS and Email are the two basic building blocks of the marketing strategy for every organization. They are fast, reliable, and cost-effective. Between the two, SMS is far more effective because of the instant delivery and high opening rate. More than 90 percent of the messages are opened within five minutes of delivery, which is a phenomenal rate.
Have you ever thought who is behind sending all promotional, informative, and transactional SMS? Well, it is done by professional Bulk SMS service providers who own infrastructure and software to handle bulk messaging for their clients. The explosion of information technology has opened new and exciting career opportunities. Providing bulk SMS service is a lucrative business.
What is the scope of bulk SMS business?
Statistics prove that on an average 20 messages land in the message box daily. Looking at the penetration of mobile phones in India, the total volume of SMS sent daily is enormous. According to estimates, the economic growth in the coming decades will be far more accelerated than today.
Hence, the scope for reaching more people through SMS is massive. Whether it is about marketing the products or services, or notifications and updates, or automated messages; there is an excellent scope for growth.
Join the league of bulk SMS providers and be rich as Croesus
It is easy to become a bulk SMS provider. The role of reseller is vital. He has to be prompt in communication skills and marketing. A person who has selling skills can get into the business. There is no need to be a technology geek to become a franchise. The online portal is used for uploading the numbers. The system is connected to the telecom operator for SMS delivery.
There is no human intervention in the entire process. It is fully automated. Bulk SMS sending system is very robust, and there are no capacity issues as such. The online portal is easy to use and user-friendly.
The benefits of franchise model
You can buy SMS in bulk from the service provider and sell them further. It doesn’t need much time and efforts. Some service providers offer the feature of White Labeling where the franchisee can sell the SMS without exposing the name of the service provider. The SMS doesn’t have any geographical limitation. You can send a message to anyone across the globe.
The business can be started with a low investment. Hence, it is an ideal model for small and medium-sized entrepreneurs.